Answer
The AI Visibility page shows how well your website can be found by AI systems like ChatGPT, Claude, Perplexity and Gemini. The higher your score, the more often your expertise is mentioned in AI responses.
What the platform handles automatically for you
Identity First Media takes care of 9 technical elements that most websites lack:
- robots.txt that allows all AI crawlers (GPTBot, ClaudeBot, PerplexityBot, Google-Extended)
- llms.txt with your profile in machine-readable format
- brand-facts.json with your identity as structured data
- Schema.org @graph with 18 types (Organization, Person, Article, FAQ, Service, and more)
- Sitemap.xml with hreflang tags for multilingual pages
- HTTPS + canonical URLs for trusted references
- Open Graph + Twitter Cards for social shareability
- Semantic HTML that AI systems understand
- SpeakableSpecification for voice-powered AI assistants
This means your website is technically ready to be found by AI from day 1. Most websites completely lack these elements.
How your score works
Your score ranges from 0 to 100 and is divided across 5 categories:
- Identity Profile (25 points) - Have you completed the intake, filled in your bio, uploaded a profile photo, and created branded terms?
- Content Library (30 points) - Do you have blog posts, podcast episodes, services, and AEO pages (Brand Facts, Answer Hub)?
- Social Proof (20 points) - Do you have reviews, a logo, OG image and call-to-actions?
- Multilingual (10 points) - Is your content available in multiple languages?
- Website & Configuration (15 points) - Is your website live, footer complete, custom domain connected?
Steps to improve your score
- Go to Visibility > AI Visibility in your dashboard
- Review your score and the 5 categories
- Click the arrow next to a failed check to go directly to the right page
- Work through the items from top to bottom for the biggest impact
Tips
- Start with the "Identity Profile" category if you just got started
- Blog posts with FAQ sections earn extra points
- Multilingual content doubles your reach for international AI queries
- Customer reviews strengthen your credibility for AI citations