Answer
Verifying your email domain ensures your newsletters and email sequences arrive in inboxes looking professional, with your own domain in the sender address rather than a generic platform address. Without verification, the platform will block campaign sending, so this is a required one-time setup before you can go live.
The good news: the built-in wizard walks you through every step, including provider-specific instructions for the most popular DNS hosts.
Where to find the wizard
Go to Dashboard > Email > Settings and open the domain verification wizard.
Step-by-step: verify your domain
- Enter your sender details. Fill in your sender name, sender email address, and reply-to address. These are what your subscribers will see.
- Click Start verification. The wizard generates three DNS records for your domain (CNAME records covering SPF, DKIM, and optionally DMARC).
- Copy your DNS records. Each value has a copy button so you can grab it exactly without typos.
- Add the records at your domain provider. Expand the instructions for your provider directly in the wizard. Step-by-step guides are available for Cloudflare, TransIP, Mijn Domein, GoDaddy, Vercel, and one.com. Each guide includes a tip about the most common mistake for that provider. For example, if you use Cloudflare, make sure to turn off the orange proxy cloud for these records, otherwise they will never reach the sending infrastructure.
- Click Verify. The system automatically checks whether your DNS records are live, polling every 10 seconds for up to 5 minutes. Once everything checks out, your status changes to Verified and you can send campaigns without restrictions.
Need to change your domain later?
Click Change domain in the settings. You will see a confirmation prompt first. Once confirmed, the existing registration is removed and you can start the wizard again with a new domain.
Previewing before you verify
Test emails sent from the email editor always work, even before verification. Use them to preview your designs and check your content while you sort out the DNS setup.
Tips
- DNS changes can take a few minutes to a few hours to propagate. If verification fails the first time, wait 15 to 30 minutes and try again.
- Double-check that you copied the full record values, including any trailing dots or subdomains, exactly as shown.
- If you use Cloudflare, disabling the proxy (orange cloud) for these specific records is the most common fix when verification keeps failing.
- You only need to do this once per domain. After that, all campaigns send with your verified domain automatically.