Identity First MediaTake the assessment

PRICING

One identity. Your whole presence. One price.

Identity-First starts with a model of who you are and turns it into everything you publish: website, content engine, podcast, email, courses, and webshop, each in your own voice. One price for the full system. The plans differ in the volume you operate at and the share you pay on what you sell through us.

WHY IT IS BUILT THIS WAY

It starts with your identity, not a template.

Most tools start with the message: a campaign, a post, a keyword. Identity-First starts one layer deeper, with a model of your personality, values, and motivation, and everything you publish becomes a projection of that one identity. Consistency stops being a discipline you maintain by hand and becomes a property of the system.

That is why one price replaces a stack. A single identity drives what would otherwise be a website builder, an email tool, a podcast host, a course tool, a social scheduler, and an AI writer: six subscriptions that never agreed on who you are. Here they cannot disagree, because they share one source.

The same coherence that keeps your voice consistent is what lets AI assistants recognize you as one entity and recommend you. That is not a separate product. It is what this system is.

Read the full thinking on Identity-First

Standard

Everything you need to establish your presence.

€3,250

per year · excl. VAT

or €350 / month

Save €950 per year

  • Full identity profile and tone of voice
  • Complete website with CMS and custom domain
  • Content engine: 1 upload, 10+ outputs
  • Blog, podcast, social media (6 platforms), short video clips
  • Email: newsletters and sequences
  • Courses with AI coach
  • Assessments and chatbot
  • Webshop
  • Three languages (NL, EN, DE)
  • EU-hosted, GDPR compliant
  • Fee on sales through us: 5% (checkout, invoicing and VAT handled)
  • Priority support

Migration service included: domain, content, and email list.

Most popular

Scale

For growing businesses with more volume.

€6,000

per year · excl. VAT

or €650 / month

Save €1,800 per year

  • Everything in Standard, plus:
  • Higher limits on subscribers, email, and AI usage
  • Fee on sales through us: 3% instead of 5%
  • Priority support with faster SLA

Migration service included: domain, content, and email list.

Enterprise

Open-ended infrastructure for established authorities and multi-brand operators.

from €72,000

per year · excl. VAT

Custom scope, billed annually

  • Everything in Scale, plus:
  • Multi-brand under one license (operate several brands from one workspace)
  • Dedicated implementation lead
  • White-glove migration of existing content libraries
  • Custom integrations with your CRM, ERP, and analytics stack
  • Custom limits on subscribers, email volume, and AI usage
  • Quarterly strategy sessions with the IFM team
  • Volume pricing on transactions
  • Priority roadmap input

Tailored to your operation. Signed annual contract.

Talk to us →

COMPARE PLANS

What is included in every plan.

Every plan is the full system, not a tier with features held back. One price replaces what would otherwise be six or more separate subscriptions. The plans differ only in the volume you operate at, the share you pay on what you sell, and the depth of support.

FeatureStandardScaleEnterprise
Identity profile and tone of voice✓✓✓
Website with CMS and custom domain✓✓✓
Content engine (1 upload → 10+ outputs)✓✓✓
LanguagesNL, EN, DENL, EN, DENL, EN, DE + custom
Email subscribersUp to 10KUp to 50KCustom
AI usageFair useHigher fair useCustom limits
Fee on sales through us5%3%Volume pricing
SupportPriority emailPriority + faster SLADedicated lead
Migration serviceIncluded on yearlyIncluded on yearlyWhite-glove
EU data residency, GDPR✓✓✓

PRICING QUESTIONS

What is the fee on sales, and when do I pay it?

When you sell services, courses, or shop products through us, we handle checkout, invoicing, VAT, and payouts through Stripe. The fee covers that, and you only pay it on money you actually make: 5% on Standard, 3% on Scale, volume-based on Enterprise. There is no fee on revenue you collect outside the system.

Are prices excluding VAT?

Yes. All prices on this page exclude VAT. For EU customers VAT is added at the applicable rate during checkout.

Can I switch plans later?

You can upgrade at any time and the change takes effect immediately on a pro-rata basis. Downgrades take effect at the start of the next billing period. There is no penalty for either direction.

What is included in the migration service?

On yearly Standard and Scale plans we migrate your existing domain, existing content (blog, podcast, pages), and email list onto IFM. Enterprise migrations are white-glove and scoped per engagement.

How do I get an Enterprise quote?

Contact us through the form. We map your existing operation, your content volume, and your integration needs, then come back with a fixed annual price and a signed scope.

What is the cancellation policy?

There is a one month notice period. Monthly plans can be cancelled with one month notice, so the cancellation takes effect at the end of the following billing month. Yearly plans run for the full year and are not refunded for unused months; cancel at least one month before the renewal date so the next year does not start. After cancellation your data stays available for export for 90 days. Enterprise contracts follow the terms in the signed scope.

Not sure where you land?

Take the assessment first. Fifteen minutes. You get a score, material that fits your starting point, and clarity on which plan makes sense.

Take the assessment