The Four Springs Framework for consistent content
I call this framework the four springs from water, from the castellum.
1 min 48sUit aflevering: Vier bronnen die je online zichtbaarheid structureren
Transcript
A lot of content but also it's it's it's Those are snips of content. It's like, okay, I'm posting a selfie and I'm posting my meal and I'm posting what I'm doing with the customer right now. And now, I'm on holiday and I post my feed on the beach and there's no consistency in your story. And today, I'm going to help you with one framework to structure this, so your customers start to notice you. Because when your content is more structured around frameworks, for example, then people start to recognize you and it's more easy for you to think about what kind of content you can make and you need to repeat it a lot of times. When you repeat it like 30 times, then your audience starts to think, maybe I've heard this before. So after seven times, it's in the brain like, maybe I've heard this before and you already share share the same thing 30 times, you need to repeat it over and over and over again. But you know what to repeat. You have to know that. So I'm going to help you with this. I call this framework the four springs from water, from the castellum. You have to build your own castellum and the structure is your website and your socials. So the first spring is the pattern spring. Take a Grab a piece of paper and a pen and think about your customers and think about what you see. So the pattern spring is about seeing.